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About Google AdSense

Article written by William Charlwood at:

Discover your site's full revenue potential.

Google AdSense is a fast and easy way for website publishers of all sizes to display relevant, unobtrusive Google ads on their website's content pages and earn money. Because the ads are related to what your users are looking for on your site, you'll finally have a way to both monetize and enhance your content pages.

It's also a way for website publishers to provide Google web and site search to their visitors, and to earn money by displaying Google ads on the search results pages.

How to maximize your Google AdSense profits

AdSense is Google's program for placing AdWords ads on non-Google websites. There are some on the right hand side of this page for example.

4 key facts about AdSense

1. You make money with AdSense.

Small as well as large websites can get AdSense ads on them. Whenever someone clicks on an ad on your site, you get paid. Google collects the money from the advertiser, keeps some of it, and passes the rest on to you via a check in the post. Some clicks can earn you more than a dollar a time.

2. Content-targeting technology means AdSense ads are relevant to your site's traffic.

Google uses automatic content-targeting technology to select what ads will appear on your site. This system is quite sophisticated (but not 100% reliable) and generally the ads on your site will be relevant to your traffic. This means the ads are likely to get clicked by your traffic.

3. Google sells your advertising space for you.

Google has a massive network of over 150,000 advertisers using its AdWords advertising system and when AdWords ads appear on your site they are called AdSense. This means that when you sign up for AdSense, Google offers your site to all its advertisers - at a price that is determined by supply and demand through the AdWords real time auction process.

4. You can maximize your AdSense profits if you understand how the program works in detail.

AdSense is underpinned by Google's AdWords system and in short, if you know how to get high paying AdWords ads on your site, you will get ads on your site that pay you a lot per click. You don't want ads that pay a few cents a time, you want dollars!




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